Social helpers are re-usable tags that will be automatically replaced with your specified content when social messages are sent and allow you to reuse content in multiple messages. With Social Helpers, you won’t have to manually add the same text (or images) to each message you create. Reduce the repetition and auto-fill your entire social queue instantly. You can also create custom social helpers to insert into Social Templates.
Each social campaign has default social helpers that will be scraped inside of the social campaign when a URL is added. To access the default social helpers, clickand add a URL to your social campaign. For WordPress posts, the URL will automatically be added.
- Title: This will be the title of the added URL.
- Permalink: This will be whatever URL is added to the Permalink field.
- Excerpt: The scraped excerpt of the added URL.
When you create social messages in the social campaign, the {title} and {permalink} social helpers will be added to the social message. Feel free to remove any default social helper that you do not want to use.