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Using Social Helpers in CoSchedule

Social helpers are reusable tags that will be automatically replaced with your specified content when social messages are sent and allow you to reuse content in multiple messages. With Social Helpers, you won’t have to manually add the same text (or images) to each message you create. Reduce the repetition and auto-fill your entire social campaign instantly.

Getting Started

To access your Social Helpers, create Content. Inside the content, click Add a Social Campaign.


You will manage your Social Helpers inside the Social CampaignClick { } to open the Social Helpers menu.

When Social Helpers opens, click +New Helper to add Custom Social Helpers to your Social Campaign social messages.

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Default Social Helpers

To access your Standard Social Helpers, click the Permalink button and add a URL. For WordPress posts, the URL will automatically be added.


Once a URL is added, CoSchedule will scrape the information from the URL.

Title: This title is synced from the title of your WordPress post or URL Title.

Permalink: The Permalink Social Helper will be whatever URL is added to the Permalink field.

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Custom Social Helpers

Custom Social Helpers give the ability to add custom text and extra images to your Social Messages without having to have the information inside of your WordPress post or Content Editor.


Custom Text Helpers

To add a new Custom Text Helper, click Text Helper

To add text helpers to a social message, click the Social Helper Picker, then click the Standard or Custom Text Social Helper you would like to add to your message.

Custom Image Helpers

To add a Custom Image Helper, click Image Helper. Next, name your Custom Image Helper and add an image by clicking the Camera or Image Picker

You will then see your Custom Image Helper added to your Social Helpers menu. If you'd like to edit the Custom Image Helper, click on the Camera. To delete the Custom Image Helper, highlight over the image to edit or click the to delete. 


To schedule a social message with your Custom Image Helper, go to the Social Campaign attached to your Content and add a new Image-Type or Link-Type social message. Next, click the Image Picker Arrows to find your Custom Image Helper image, then add your message text and click Add Message.

You've now scheduled your first message using CoSchedule Custom Social Helpers. 

Custom Video Helpers

To add a Custom Video Helper, click Video Helper. Next, name your Custom Video Helper and add a video by clicking the Video Camera

To upload your video, click Upload New and choose your video.

Note: Working with Social Templates? You can only upload a video to a video helper after applying a template.

After you have uploaded your video, you will see the video added to the gallery of your current piece of content. To add the video to your Custom Video Helper, click the video and then click Save

You will then see your Custom Video Helper added to your Social Helpers menu. If you'd like to delete this Custom Video Helper, click the to delete. To upload a different video, click the Video Camera.

To schedule a message with your Custom Video Helper, go to the Social Campaign attached to your Content and add a new Video Post. Next, click the Video Camera to open your Content's video gallery. Click the Custom Video Helper to add to your social message.


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